3Play Media aims to lower online video captioning barriers as accessibility advocates step up their game
As regulations around captioning of online content take hold--including, as of January 2016, video clips--online video providers increasingly are looking for solutions that make the captioning process easier and more affordable.
Dead on arrival: That's the prognosis of online video industry analyst Joel Espelien of The Diffusion Group, who declared Sony's new OTT service, PlayStation Vue, a "well-intentioned" product that does a poor job of targeting its key demographic, male millennials.
Despite the efforts of organizations like the MPAA and RIAA over the past decade and a half--many of which were outright public relations disasters--online piracy continues and according to some statistics is on the rise. What is driving consumers' attraction to illegal online video content?
Video piracy, once thought on the wane thanks to inexpensive SVOD services like Hulu and Netflix, is showing that it's a resilient foe. To combat illegal streaming, industry players may need to toss out old solutions and adopt tactics that seem a little crazy.
The online video world will find out whether Jason Kilar's latest venture, Vessel, is ready for prime time. The SVOD service, after a few months in beta, has launched to the general public, offering monthly subscriptions for $2.99.
Call it a one-yard gain for the OTT team: The NFL has earmarked one of its Week 7 games, the Jacksonville Jaguars-Buffalo Bills game being played in London, England, to be streaming-only. The event won't be available via broadcast TV, nor will it be shown on DirecTV's Sunday Ticket service.
As March Madness gripped the nation this week, Yahoo Screen debuted Sin City Saints, a half-hour, basketball-themed original comedy series. Likewise, its competitor AOL Originals debuted its first long-form original series, making the first four episodes of Connected available exclusively to Roku users via the AOL On app.
SVOD provider Netflix, which launches in Australia on March 24, has taken a page out of HBO's marketing playbook. The company is reportedly "looking the other way" regarding VPN masking, which allows Aussies to access the U.S. region of its streaming service, in order to build hype around its upcoming local product, Mashable says.
The Wall Street Journal created a mild furor with an article suggesting that Internet service providers like Comcast may be working out deals with high-volume online video providers like HBO to give their data "special treatment," such as dedicated fast lanes. However, at least one media outlet is questioning the accuracy of the story.
Ooyala-owned video advertising provider Videoplaza is teaming up with TubeMogul, which creates enterprise software for video ads, on what it calls a "premium programmatic marketplace" designed to attract large brands and content providers.
The licensing and retransmission battles between programmers and pay-TV operators have taken on near-legendary status over the past few years, as costs for content continue to rise. From Dish Network's bitter words with Turner Networks to Viacom's tete-a-tete with Suddenlink Communications that saw all its channels pulled off the MSO, carriage negotiations have become nail-biting shows worthy of bringing popcorn along to watch.
Households that have at least one SVOD (subscription video on demand) service, like Netflix, Amazon Prime or Hulu, are above-average across the board when it comes to ownership of streaming-capable devices, PCs, tablets, and HD or smart TVs, according to Nielsen's latest audience report.
Multiscreen solutions provider Imagine Communications, a historically broadcast-focused provider, is taking a more holistic view of the IP video ecosystem, launching two components on its new CloudXtream platform: cloud DVR capability, and dynamic ad insertion. The services could be a value-add for emerging linear OTT providers like Sling TV, Sony, and Apple TV's rumored linear service, the company says.
More details are beginning to emerge on HBO's new standalone online video service, HBO Now. The latest: Its deal to launch exclusively on Apple TV is apparently part of a strategy to be available to subscribers through partners, rather than directly.
Google's golden goose, YouTube, is increasingly on the defensive, both from SVOD players like Hulu and Netflix, and from social media OTT plays like those of Facebook and Twitter. And that protective mentality is costing the online video giant both creative talent and market share, a Variety story says.
While consumers are increasingly using tablets and smartphones to access video content, they're still not taking full advantage of their pay TV service provider's TV Everywhere offering, a pair of reports issued this week indicated.
Netflix might be on the verge of having a new way to expand its reach to international markets--via airlines traveling around the world.
Twitter has purchased live video streaming startup Periscope for slightly less than $100 million, apparently putting Periscope in competition with Twitter's own Meerkat app.
HBO stirred a hornet's nest with its announced plan to offer its standalone HBO Now service exclusively on Apple TV.
HBO's decision to launch its standalone streaming video service, HBO Now, exclusively on Apple TV--with first availability in early April--has rearranged the streaming space by giving Apple exclusive rights to a premier content provider and leaving competing players Netflix, Amazon Prime and Roku to look on. For now.