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Maker Studios misses its first earn-out mark, sees just half of expected $200M

Maker Studios' payout from Disney, a year after its acquisition, will be somewhat smaller than the potential $450 million that was on the table at the deal signing. The multichannel networks' backers will instead see a just $105 million of an initial earn-out that could have reached $200 million.

Hulu chooses LiveRail for programmatic ads, retaining control of automated process

Hulu is implementing a programmatic advertising solution powered by LiveRail and supported by Oracle, marking its first foray into the automated ad buying and selling marketplace. The mixed subscription-and-ad-supported provider is making its premium ad inventory available across its desktop, mobile and connected TV platforms.

Roku, Chromecast top streaming device purchases, usage, research firms find

Online video streaming devices are present in 21 percent of U.S. homes, a 13 percent increase over the past year, new research from The Diffusion Group has found. Further, a Parks Associates study revealed that four brands make up 86 percent of all streaming devices sold: Amazon, Apple, Google and Roku.

Netflix Japan's Softbank partnership features integrated billing; price tiers announced

Softbank mobile customers will be able to sign up for Netflix service once the SVOD provider launches in Japan: the companies announced an agreement that makes it easier to subscribe to and pay for the online video service.

Lost in transition: YouTube creators bristle over losing revenue to Facebook video

Facebook may be helping to build an online video dream market for marketers, who now have another user-heavy option on which to place their ads, but for YouTube-based content creators, the social media giant is becoming a nightmare as lost views impact their revenue.

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FierceTelecom

Integra has named telecom industry veteran Marc Willency as its new CEO, taking over the reins from Robert Guth, who was serving as the company's interim leader.

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Having emerged from Chapter 11 bankruptcy restructuring in January with new capitalization from its lenders, top pay-TV installer UniTek Global Services exists as an operationally gutted company with an uncertain future.