Google's YouTube may still hold the top position for monthly views, but its newest competition for content creators should have it a bit worried. Facebook said it will now share revenue from ads with video creators like Funny or Die, NBA and others. However, the social media giant wasn't clear on who exactly can participate, and its revenue split has some wonky caveats, raising concerns among some publishers.
After more than three months of negotiation, Vivendi has completed its deal to buy online video provider DailyMotion from its parent company, Orange. Vivendi purchased an 80 percent stake in the company for $241.8 million (€217 million).
After several months under wraps, Google's answer to live-streamed gaming was unveiled on Friday. But does it have the ability to unseat Twitch as the leader in this segment? According to a review of the new service, it has a chance.
Consumers using Android devices or Chromecast who felt left out when HBO debuted its new over-the-top service exclusively on Apple's iOS platform now can join the Game of Thrones streaming club. Google announced during its I/O conference that HBO Now will be available this summer through Cast on Android and via web browsers.
DirecTV has included support for the new Apple Watch in the latest update to its iPhone app. The satellite carrier is the second big pay-TV company to extend an app for the much-anticipated new wearable, with Comcast announcing an Xfinity app for the device two weeks ago.
While the world of over-the-top distribution has often been discussed in monolithic terms, there are, of course, vast differences between ad-supported, short-form focused platforms like YouTube, and subscription-based, long-form oriented services like Netflix and Hulu.
Online video advertising, shifting TV ad budgets and the growth of mobile video are all driving revenue strategies for OTT players including Google and Yahoo Screen. For Google, online video ads are of prime importance for its YouTube platform. Yahoo, meanwhile, is banking on committed ad dollars and it announced a number of new series for Yahoo Screen this year.
Bolstering yet another online player competing in the pay-TV market, Vessel, the SVOD service launched by former Hulu CEO Jason Kilar, has raised another $58 million in venture capital.
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The YouTube Kids streaming app, which was launched in February, has come under fire from consumer advocacy groups, which say that its video programming disregards Federal Trade Commission rules that limit the amount and type of advertising around children's programming.