Broadcast TV networks not named ABC suffered a bit of a ratings hit as the NBA Finals swung into gear, with Game 1 stealing views away from NBC and CBS. But a poor broadcast showing may no longer be the kiss of death for struggling new series.
Subscription video on demand provider Netflix is "publicly testing ads" that run before and after its own original series like Daredevil. But don't get your panties in a bunch just yet: the provider says it still has no plans to run third-party ads on its service.
Rumors have been swirling since January, but Netflix finally confirmed this week that it will launch a redesigned user interface for its SVOD service in June, in line with its recent earnings-call promise to do so in the second half of 2015. But why all the hullaballoo over what seems like, on the surface, a few minor changes to how the menu looks?
Despite its consistent position at the bottom of the top three SVOD providers in the U.S., Hulu may not stay there for long. As networks look for new ways to compete in the over-the-top space, Hulu may be part of their strategic options--and thanks to a slew of exclusive content deals, may already be stealing eyeballs from Netflix and Amazon.
Is Netflix going to China? Investors certainly hope so, as reports that the SVOD service is in talks with Chinese online video providers, including BesTV New Media and Wasu Media Holdings, sent its stock skyrocketing over $600.
Among the 57 percent of U.S. broadband households that have an over-the-top video subscription like Hulu, Amazon Prime Instant Video or Netflix, 11 percent are using shared accounts provided by people outside the home, a new Parks Associates study says. But the question remains as to whether account sharing is a real problem, or an opportunity for SVOD providers.
Media and entertainment companies are putting more attention and money into over-the-top video solutions every day. FierceOnlineVideo takes a closer look at the various business models that are in play.
Cogent Communications has asked federal regulators to reject AT&T's pending acquisition of DirecTV if it does not put restrictions on the new company to ensure it does not charge large fees for exchanging Web traffic.
New over-the-top players are clambering aboard the online video cruise ship with increasing frequency. Where does Netflix fit in the online video hierarchy? Who does CBS All Access compete with? Industry players and analysts know the answers, but for consumers and a few enterprises looking to get into the space, the number of different services is a bit overwhelming.
What are the most prevalent revenue models in OTT, and where do providers like Netflix fit in the online entertainment landscape? We take a look.