While it's unusual for cable operators to market over-the-top video programming from providers such as Netflix, that's exactly what Cablevision did on Friday.
This week, while the broadcast networks' prime time schedules are winding down for summer, Netflix will add a new season of "Arrested Development" to its library. And with the franchise's built-in fan base, the new season is about the closest thing to a sure bet currently found in original online video production.
Consumers have no shortage of online video sources to get up to speed on their favorite show or consume a whole series in marathon watching sessions, but many OTT video providers are now trying to differentiate themselves by offering their own original content.
In today's spotlight, FierceOnlineVideo takes a look at moves from online video providers Netflix, AOL and Sony's Crackle to hook Web surfers with original programming.
With the upcoming Netflix release of the fourth season of "Arrested Development" making virtual waves across the Internet, it's worth taking a look at the increased amount of original content being produced, marketed and--in some cases--sold by online video purveyors.
Netflix provided nearly a third of downstream Internet traffic during peak usage hours in North America, according to new Sandvine figures.
Executives at some of the largest media companies weighed in on several online video topics during quarterly earnings teleconferences this week. They were asked by stock analysts about topics such as Aereo's online distribution of TV signals and Netflix's plans to be more selective about the programming it licenses.
Hello readers. I'm Josh Wein, FierceOnlineVideo 's new editor. Each Wednesday, I'll share my thoughts on the industry and send you the week's top stories. I'm excited to bring you my take on industry news and eager to hear yours.
Netflix said it believes HBO will be its biggest long-term competitor among TV networks. HBO has bid against Netflix on many original projects and recently won long-term exclusive domestic movie rights from Universal and Fox, Netflix said.
Developing original programming was a good gamble for Netflix according to the company's first quarter earnings, which credited shows like "House of Cards" and "Arrested Development" for a subscriber growth spurt of 2.03 million customers and a subsequent share value surge of 24 percent. The streaming services company posted a net income of $3 million in the first quarter versus a loss of $5 million a year ago.