In today's spotlight, FierceOnlineVideo takes a look at the ratings that NBC generated from its multiplatform coverage of the Winter Olympics in Sochi.
Increased use of second-screen devices has boosted the Winter Olympics in Sochi to a new mark: the Games have generated more online video streams than any other Olympics in history, despite having fewer events than the Summer Games. But the event has created a correlating increase in malicious attack traffic as well.
The Sochi Olympics are in full swing, and while much of the content is restricted to authenticated pay-TV subscribers, that doesn't change the technical hurdles involved in delivering high-quality video to American viewers online. In a special report, Samantha Bookman, managing editor for FierceMarkets ' Wireline Group, looks at some of the technology behind the Sochi Olympics and examines the various ways consumers can watch online.
How is NBC Sports getting its live coverage of the Winter Olympics to online video viewers? As the broadcaster completes the first week of its Winter Olympics coverage, we take a look at how viewers are getting their Games.
Security experts assailed an NBC report about mobile security threats at the Winter Olympics in Sochi, Russia. In the report, NBC foreign correspondent Richard Engel "demonstrated" that as soon as he logged onto a W-Fi network at a Russian restaurant using a smartphone and laptop, he was "hacked."
Like Fox did with the Super Bowl, NBC Sports will use the Winter Olympics as an opportunity to promote its TV Everywhere app.
Eight Thursday-night games distributed by NFL Network may be simulcast on ESPN, Fox, CBS or NBC as soon as next season, Reuters reported Friday.
Comcast's NBC Olympics division said Thursday that it will team up with Facebook to drive viewers to its multi-platform coverage of the 2014 Winter Olympics in Russia next month.
Cable subscribers shouldn't be forced to buy basic-cable programming packages containing local broadcast channels, National Cable & Telecommunications Association CEO Michael Powell said at a House Communications and Technology Subcommittee hearing on Wednesday.
Akamai said it will provide online streaming video delivery and other services to NBC during the 2014 Winter Games in February.