Redbox Instant. Justin.TV. Xbox Studios. For every Netflix or Hulu, there's an online video programmer that started out with ambitious next-generation audience-building goals, but ended up in the "Boneyard" of failed next-generation programming initiatives.
While YouTube, Hulu and Vimeo have enjoyed success in the online video market, other providers like Redbox and Justin.tv have not been as lucky. Samantha Bookman, editor of FierceOnlineVideo, examines why a number of players have tried and failed in this fast-paced, yet still young, market segment in a new special report. The report tracks 10 online video companies that are now defunct or are struggling to stay relevant. Read more
LAS VEGAS--Mobile viewers are becoming an increasingly important part of online video providers' strategies, such that these providers are building specific services and ad campaigns for wireless users.
Online video providers will soon have to abide by a new FCC rule to caption online video clips. The new measure is an extension of a 2012 captioning requirement that applied to long-form videos posted online, such as television shows and movies.
Hulu announced that it has obtained exclusive streaming rights to all 244 episodes of South Park. The online video provider has already started streaming the animated series on its free site. On Sept. 14, the show will move over exclusively to subscription-based Hulu Plus.
The leading online-based, subscription video-on-demand (SVOD) services including Netflix, Amazon Prime and Hulu Plus are retreating from licensing movie content but loading up on TV show rights, according to a report issued last week by Piper Jaffrey analyst Michael Olsen.
Now that Aereo has suspended its operations as it figures out it next move, online video viewers are left with a gap in their streaming content. How can they access TV shows that they can no longer get via the SVOD provider?
Is Vessel an online video service? Is it something else? It's still somewhat of a mystery, but former Hulu CEO Jason Kilar's new startup at least has a name, finally.
Eighteen months after leaving his CEO post at Hulu, Jason Kilar on Tuesday announced a name for his anticipated new content startup, Vessel, as well as some powerful backing.
Exclusive rights to sporting events isn't going to help cable companies hold on to increasingly frustrated subscribers, a pay-TV consulting firm says. That may be even more apparent as World Cup fans find workarounds to ESPN's hold on the U.S. broadcast of the event via a growing number of online services that help viewers mask or spoof their location.