Showtime, like many other premium network providers, initially saw over the top players like Hulu and Amazon as a threat. But now the company sees those SVOD providers as a way to attract a new base of cord-nevers and cord-cutters. The company hopes that it will be able to also work with Netflix in the same capacity some day.
Disney CEO Bob Iger is pumped for Hulu's upcoming streaming TV service in part because of the leverage it will help provide in negotiating carriage deals with pay-TV providers.
Charter Communications CEO Tom Rutledge said his company, which just completed its acquisitions of Time Warner Cable and Bright House Networks, is pursuing integration of OTT services like Netflix and Hulu.
Hulu chief executive Mike Hopkins has confirmed that his company is developing a streaming pay-TV service.
Comcast's NBCUniversal unit is in talks with its partners in the joint venture Hulu, Disney and Fox, about joining the duo in providing networks to a live-streamed Hulu skinny bundle.
Hulu has programming agreements in place with Disney and Fox and is readying the launch a live-streamed skinny pay-TV bundle in early 2017, the Wall Street Journal reports.
Cablevision is now officially the first MSO to integrate Hulu into its set-tops as a native channel.
Netflix, HBO Now and Hulu are some of the "most important" paid online subscriptions to consumers, well ahead of their paid subscriptions to other services such as streaming music and shopping services, a new survey by Vindicia revealed. What's more, 90 percent of adults surveyed by the online billing services provider said they were interested in upgrading to higher subscription tiers with added privileges like discounts, exclusive offers and access to premium content.
The number of U.S. households that stream over-the-top video using a subscription video on demand service has risen to 57 percent, according to a new report from Leichtman Research Group. Furthermore, 48 percent of U.S. adults stream either Amazon, Hulu or Netflix on a monthly basis.
Talks between Time Warner Cable and Hulu about the media giant buying a stake in the SVOD service have reportedly been heating up.