Latest Headlines

Latest Headlines

Adobe acquires Auditude as it continues to develop its video ad business

Adobe (Nasdaq: ADBE), looking to make hay in the expanding video advertising market, has acquired Auditude Inc., a privately held video ad management platform that helps publishers like MLB.com,

Auditude, Dailymotion partner in online ad deal

Video ad management company Auditude and vid platform Dailymotion are partnering in an online video advertising deal that will have Auditude managing Dailymo's catalog of more than 12 million videos.

Comcast Interactive picks Auditude to manage online video advertising

Online video advertising platform Auditude has been selected to manage Comcast Interactive Media's video advertising across Comcast's portfolio of online properties including Fancast, XFNITY TV and