AT&T Adds New CDN, Exec to Manage
AT&T has announced a suite of content delivery and digital media solutions to help deliver and distribute video and rich media to the trinity of screens: PC, TV, and mobile device. IDC says the CDN market totaled nearly $900 million in 2007 and expected to grow "significantly" in the future.
To head up AT&T's newly created content business unit, Cathy Martine has been appointed executive vice president--Content Distribution. Martine is a long-term AT&T employee who previously headed up its Internet Telephony division.
The new Digital Media Solutions portfolio includes content distribution and management, broadcast video and even digital signage solutions. To facilitate this move, AT&T has cut strategic relationships with ExendMedia, Qumu and Stratacache; ExtendMedia provides digital content services software, Qumu is a software company that enables organizations to easily capture, manage, publish and distribute live and on-demand video content while leveraging existing IT infrastructure, while Stratacache is a software and services company that provides both multi-platform software and appliance based technology for the delivery of rich media applications on a distributed WAN or Internet/intranet powered enterprise.
AT&T is bragging of nearly $70 million in network infrastructure and development by year end to support its digital media capabilities across the U.S., Europe, and Asia. Once the software expertise of ExtendMedia, Qumu, and Stratacache are integrated with its own capabilities, AT&T expects to offer companies one-stop shopping and simplified network-based solutions to encode, deliver, manage and support video and multimedia files.
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- AT&T announces new
CDN Services, EVP Martine
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