SPOTLIGHT: YouTube gets ad-mobbed
In an increased effort to recoup its $1.65 billion investment, Google recently increased the amount of ads running with video clips on YouTube players embedded in other websites.
Most clips viewed on the YouTube home site run without embedded ads, but YouTube players on other sites now have an ad space at the top of the player and a frequently updated overlay ad space at the bottom of the video itself.
Some analysts are concerned that this might take away from the clip viewing experience.
View Saul Hansell's blog for more.
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