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Hulu keeps winning viewers over

October 23, 2008 — 12:13pm ET | By Pete Wylie

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Hulu's September numbers are in, and they show another stellar period of growth for the NBC/News Corp. venture. Hulu was just another online video platform in beta back in February, with a paltry number of streams a month. Now, NielsenOnline is reporting that Hulu processed 142 million streams in September, making it the sixth most popular online video website by streams.

It can't touch YouTube's 5.5 billion streams, but it can monetize all of its content and its long form videos keep users engaged longer than the short-form, user-gen content on YouTube. Probably sensing the threat of ad-supported professional content to its current model, YouTube announced earlier this month that it will begin to stream and host CBS shows.

Looks like Hulu has got the big guys jumping through hoops.

For more:
- see the newteevee.com post here