Fierce 15 Online Video Movers and Shakers: KickApps

KickApps
Founded: 2005
Investors include Softbank Capital, Spark Capital, Prism VentureWorks
Location: New York City, NY
www.kickapps.com 

KickApps gives customers many white-label options to integrate video into their community building efforts. The KickApps service allows enterprises to develop audience and customer base by offering a suite of applications that is easy to use, as KickApps manages all of the technology and the customer need only provide the content. Customers can layer social elements on the online videos they produce, such as the ability to rate, comment, tag and syndicate video virally. 

KickApps flexibility in deployment is one of its main virtues, as it serves customers with user-gen heavy sites, media sites that have large inventories of editorial video, and sports franchises that want to integrate video into their fan community's online experience. The company has worked with HBO, Scripps Networks, Bonnaroo Music Festival, and the NFL's San Francisco 49ers and Seattle Seahawks. It's poised to continue to develop online video applications, as it can offer high-quality services as a discount in bundled social-networking packages, instead of relying on video as its main revenue stream.

Next: Fliqz

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