Allot lauches DPI-based media gateway for video

Allot Communications, a Boston-based company that specializes in deep packet inspection, announced the launch of a new service called Allot MediaSwift, which aims to reduce the costs and improve the end user experience for online video through an intelligent caching system. The MediaSwift platform is designed to accelerate the delivery of HTTP streamed video and P2P traffic for broadband users through a combination of caching and deep packet inspection, which Allot claims can deliver approximately 40 percent savings on video transit costs.

The company said a Tier 1 operator in Asia has deployed MediaSwift successfully, and it announced the system will now be available in the United States and Europe, as well. Allot said the MediaSwift platform can be deployed as an internal blade or as an external solution in conjunction with its Allot Service Gateway product.

The MediaSwift announcement comes as deep packet inspection, once a highly anticipated and hyped technology, is suffering from a negative backlash that already caused Comcast a major headache and derailed efforts by NebuAd to add DPI to ISP networks. It will be interesting to see if Allot runs into any privacy complaints or challenges as it enters the U.S. market with MediaSwift, as well as its deployments of DPI with HP for mobile broadband networks. 

For more:
- see the press release here 

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