The World Cup didn't just shatter streaming records. It blew through analyst expectations that this would be the year for live sports online.
Netflix is sitting on top of the online video hill right now, but a host of challengers threaten to knock it off. From growing competition to bandwidth pressures to disgruntled shareholders looking for a leadership change, the path ahead holds many dangers.
Today, I'm taking a stab at how much three major online video providers--Amazon, Netflix and Hulu--are spending to acquire existing content and produce original content. It's not as easy a task as some imagine, because only Netflix, to keep its investors happy, is really open about its specific content spending habits.
Even as Wall Street investors reacted skittishly to WWE's news that its leap from pay-TV to online video would not reap benefits for several months--causing its stock to slide more than 40 percent in a day--sports programmers are wading ever deeper into the OTT pool.
Last week, Fullscreen, a multichannel network, said it had hired Allen & Co. to explore options for being acquired. The rumor was that it was in negotiations with Time Warner Inc., to head down the same road as Maker Studios, which closed its $500 million acquisition by Walt Disney Co. this week.
It's easy to feel somewhat torn by Netflix's recent moves to pay Comcast and now Verizon for better access to their broadband subscribers. On one hand, as a FiOS subscriber, I should see better quality video and fewer buffering messages when binging on MST3K and catching up on Walking Dead. On the other hand, as a concerned citizen, I should be really, really worried about the precedent Netflix is setting just as the FCC completes its third revision of net neutrality rules.
I had a whole other column lined up today around Aereo and its first day at the Supreme Court, but then things started going off on the online video front like popcorn in an air popper.
It doesn't matter whether Aereo wins or loses its Supreme Court case. Broadcasting is going to change, because consumers demand it.
LAS VEGAS--While FCC Chairman Tom Wheeler was exhorting traditional broadcasters to take a fresh look at over-the-top content delivery at a Tuesday keynote here, visitors to the National Association of Broadcasters annual trade show were getting an eyeful and an earful of solutions for just that (or close to it). IP video is top of mind at the show, and it's beginning to change the way broadcasters and distributors do business.